A Website That Works eBook Mark O'Brien
Download As PDF : A Website That Works eBook Mark O'Brien 
This book is written for marketers, designers, and advertisers who are interested in making their website into a business-generating tool while developing the web marketing expertise they will need to guide their clients and win more web work.
Using his 9-Step Process, Mark O'Brien provides a framework for creating website strategies that will help you take the lead on client web projects and plan sites that specialize in attracting, informing, and engaging the right audience.
A Website That Works eBook Mark O'Brien
Now I've read a lot of books about building, marketing, and designing a website, and as I searched and searched over the internet to discover what worked, but mostly those that didn't, what I came across were over self-indulgent electronic billboards that offered very little information.This book should be required reading to anyone wanting to build a website. Why? Forget the basics. This book goes beyond all the hype, the flavor of the month, the "style" of the week, the "code" of the moment, and explains the where's and why's of what works, and why so many do not. All in plain language. And don't get over sensitive because the author is talking to those in the advertising world. What is written transcends into any industry, big or small.
If you read just one, or are in the process, as I am of reading/gleaning as much as possible in the shortest amount of time, read this one. Start with this one.
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Tags : A Website That Works - Kindle edition by Mark O'Brien. Download it once and read it on your Kindle device, PC, phones or tablets. Use features like bookmarks, note taking and highlighting while reading A Website That Works.,ebook,Mark O'Brien,A Website That Works,Rockbench Publishing,BUSINESS & ECONOMICS Marketing General,COMPUTERS Web General
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A Website That Works eBook Mark O'Brien Reviews
I discovered this book when I was just beginning to build a website for my start-up ad agency and had no idea where to begin. This book became my blueprint. Beautifully written, full of useful, actionable information, "A website that works" demystifies the process, makes perfect sense and delivers what it promises.
The book is amazing informative, comprehensible, logical, absolutely useful for all e-marketers and developers - simple trues about web design are explained in an easy way, lots of new tools and links to new sources are given. Having read only half of the book, my gf managed to impress her future employee being an absolute newcomer in e-Marketing.
I found this book to be very helpful in building a better website. I recommend that you buy it today.
I haven't completely finished the book yet, but so far its great! A great resource for any web development firm in my opinion, regardless of it's size.
Mark O'Brien has put together a very fine book. A result of his years in the trenches of website design for companies of all sizes, A Website That Works offers something rare. Foolproof wisdom, hard won. Bravo!
A website is an important online platform to showcase your agency's credentials, capabilities and case studies. It is the primary platform to display your creative work. But most agencies seem to be in a perpetual state of redesigning their website because it has become such a difficult process. This is an excellent book for every agency owner to read to make the website development process easier. Not only for your agency but for your agency's clients. Mark O'Brien provides practical helps to oversee the functionality and design process for an agency's site from a prospective client's perspective. He writes in every day language that most readers will understand as he shares his philosophy and insights for developing a website that works well as a new business tool.
Like a lot of books on this subject, this one contains a good amount of information that a seasoned marketing pro would already know. But it's the little extras that make this book worthwhile. The notes on how to set up analytics, what to look for, how many words to write and how often one should create expert content. I would have given it five stars, but it is in need of an update. So many things have changed since it was written in 2010.
Now I've read a lot of books about building, marketing, and designing a website, and as I searched and searched over the internet to discover what worked, but mostly those that didn't, what I came across were over self-indulgent electronic billboards that offered very little information.
This book should be required reading to anyone wanting to build a website. Why? Forget the basics. This book goes beyond all the hype, the flavor of the month, the "style" of the week, the "code" of the moment, and explains the where's and why's of what works, and why so many do not. All in plain language. And don't get over sensitive because the author is talking to those in the advertising world. What is written transcends into any industry, big or small.
If you read just one, or are in the process, as I am of reading/gleaning as much as possible in the shortest amount of time, read this one. Start with this one.
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